Paris-based director for advertising, fashion, luxury and films with cinematic ambition
Benoit Mallory Tételin creates fashion films, runway captures, live content and branded visuals shaped by strong framing, precise image direction and a clear sense of emotion.
He has directed 150+ films for Rabanne, 50+ for Balmain, and projects for Louis Vuitton, Alexandre Vauthier, Adidas Y-3, Marine Serre and Courrèges, bringing together cinematic discipline, visual elegance and narrative clarity.
      
      
      
      
      
Benoit Mallory Tételin is a Paris-based director whose work lies at the intersection of cinema, fashion and luxury.
With an early background in drama and a strong foundation in art direction on major international productions, he developed a sharp sense of framing, rhythm, presence and visual composition.
His films combine formal sophistication with emotional clarity, whether in brand content, runway films, live captures or short-form visual storytelling.
Alongside his directing work, his art direction credits have also been recognized internationally, with an Excellence Award in Los Angeles and two Emmy Award nominations.