Global outdoor fragrance campaigns
150 films · 10 countries · 4 TV commercials Large-scale fragrance campaign filmed across Europe, Morocco & Mexico For Mademoiselle Noi, Mazarine & Puig
Runway Shows
Selection of runway shows directed by Benoît Mallory.
Commercial / Brand
Paris-based director for advertising, fashion, luxury and films with cinematic ambition.
250+ films Including 10 TV commercials and 35 multi‑camera live productions.
Global outdoor fragrance campaigns
Other projects
Fashion Films
Short films and teasers crafted for runway reveals and fashion houses. These films blend storytelling with runway atmosphere to heighten anticipation.
About
Benoit Mallory creates films where cinematic precision meets fashion sensibility and emotional clarity.
Shaped by collaborations with David Fincher, Sofia Coppola, Woody Allen and Clint Eastwood, his visual language was forged inside some of the most demanding international productions.
Today, he directs runway films, luxury content and live captures for Louis Vuitton, Balmain, Dior, Rabanne, Louboutin, Marine Serre and Adidas Y‑3.
150+ films for Rabanne. 50+ for Balmain. International runway broadcasts. Multi‑camera live productions.
An elegance driven by emotion and precision.
Défilé / Runway & Live
Overnight cinematic edits for PR, social media and fashion press.
Image studies
Personal studies in light, movement and human presence.
Long studio practice taught me precision in lighting and putting people at ease. Aware of how intimidating a camera can be, I learned to reassure dancers, athletes and influencers — developing a sensitivity to fragile human interactions that now informs my directing.
Contact
Benoît Mallory
Working with trusted production partners worldwide.
I collaborate with a range of trusted production companies and can recommend the right partner to fit your project’s scope, budget and expectations.
Additional curated presentations available upon request.